April 17, 2006
In marketing, it’s essential to ask, “Why are we doing what we’re about to do” before any campaign, project or promotion. That seems obvious and simple, but if you look at some billboards, television and radio ads, promotional giveaways and newspaper ads, it becomes obvious that many organizations fail to ask the question. I believe that […]
Read the full post →
April 11, 2006
One of the staples of the church of Christ faith has been its observance of the Eucharist. Every Sunday, Christians in the church of Christ brotherhood break bread (or Matzo, pie crust or some other unleavened treat) and take a sip from a small cup (each has their own, typically). The elements are also brought […]
Read the full post →